Case studiesSelected work
Every engagement here, told the way it actually went — the mess we found, the system we built, what changed once it shipped.
Case studyGrafe Auction
The challenge
Replace 3 separate software packages with one custom software build. This had to be done to gain access to data and get a competitive advantage.
The result
Happy Dog developed a custom online auction platform that is faster, more secure, more reliable, more efficient and better than any of the competition.
Case studySkechers Mattress
The challenge
On a crunch timeline, build a fully custom ecommerce platform tied directly into Stripe, model mattresses across every way they are categorized, and ship a find-a-retailer locator alongside it.
The result
A custom storefront that launched on time and on budget, cleared with a single round of revisions, and earned rave reviews from the team.
Case studyA B2B Services Firm
The challenge
Take an overflowing, overly technical CRM and turn it into something a sales team can feel at a glance, automating the routine, applying AI where it is strongest, and making pipeline health obvious.
The result
A custom CRM that renders accounts as an interactive meadow, backed by an AI engine for scoring, enrichment, and outreach. The client was insanely happy, with a real lift in sales productivity.
Case studyAmerican Cancer Society, MN
The challenge
Take scattered, hard-won event knowledge and shape it into a fully custom platform that makes signing up and organizing effortless, stays future friendly for integrations, and wins over a large volunteer board.
The result
A custom events ecosystem with unanimous approval from a room of eighteen, now running dozens of events every year and used heavily to this day.
Case studyXcel Energy
The challenge
Working with a legacy CMS, secure the sign-up process and the sign-up data, all while getting the data to export nicely to the CRM and synced up with the marketing team.
The result
A secure sign-up process, zero databases, perfect data, happy marketers and happy executives.
Case studyMBE
The challenge
Take an outdated, poorly performing software setup and rewrite it.
The result
The new software eliminated a position they were going to hire for. It also saved a lot of headaches and unnecessary work -- which let MBE focus more on business growth.
If your software looks like any of this, we should talk.
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